I'm Product Lead and Product Designer based in Málaga, Spain. I help startups and tech companies scale their visions through robust product direction and user-centric solutions. My focus is on reducing uncertainty and decision latency while eliminating operational bottlenecks, enabling engineering and design teams to deliver value with predictability and speed.

I drive a results-oriented approach: designing strategies that go beyond aesthetics to build scalable systems that accelerate time-to-insight and optimize data-driven decision-making. My methodology is built on three critical pillars:

• Discovery: Constant validation and risk mitigation under high-uncertainty environments.

• Scale: Building robust design systems and optimizing Product Ops to ensure sustainable growth.

• Intelligence: An AI-First product strategy and automations designed to transform complex data into real competitive advantages.

Throughout my career, I have led the transition from abstract concepts to high-adoption products. I operate under a single premise: technology and data intelligence must be the primary drivers of profitability and scalability for any modern business.

When I am not detangling complex user flows or designing smart UI, I am playing the guitar, practicing any sport such as badminton or hiking or just creating 3D art or some music.